Marketing Courses

Dawn Moore and AMA students

The Bachelor of Science in business administration with a major in marketing requires 120 credit hours overall, of which 30 credit hours are in the concentration of marketing.  In addition, every student is required to take 35-36 credit hours in the business core.  More than half the student's total coursework toward graduation is in business.

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For a complete description of the above requirements, please go to the Course Catalog.

*The faculty recommend that all business students take an internship in an area of business related to their field of study.